VALUE TO SOCIETY
BRINGING PURPOSE TO LIFE
Global service organisation SGS wanted to show colleagues its passion and commitment to their purpose of ‘making the world a better, safer place’. And engage them in the value they all bring to society all across the globe.
The first webGL product of its kind for SGS
ENGAGING 90,000 COLLEAGUES IN 120 COUNTRIES ABOUT SUSTAINABILITY
We developed a WebGL 3D tool as an interactive way for colleagues and customers to explore real world stories of how SGS adds values to society. We created a showcase video and other comms which gave employees a sense of pride by showing specific examples of how their work has a positive impact. Colleagues were encouraged to share their stories on a digital Value to Society Wall that we created.
Value to Society has become a central pillar of the Sustainability and Brand strategies for SGS, and we’ve helped to showcase their approach through video, web and colleague communications.