EVP Research

What is it that makes talent join your organisation – and stay?  How can you turn this into a value proposition that sets yourself apart from the competition?  And how can it support the growth of the organisation?

Developing your Employer Value Proposition is possibly one of the most important pieces of work you can undertake.  It is a reference point for so much of who you are and the way you do it – from your culture and behaviours to the opportunities for progression and your commitment to DE&I.

We look at a client’s EVP from four perspectives – Brand, Culture, Development and Benefits.

Brand is your business – everything from your co strategy to the strength of your brand.

Culture – focuses on what makes your people tick.

Development – gives us a sense of the development journey you can enjoy.

And Benefits is what it says on the tin – how do pay and rewards compare, from bonus to flexible working.

So you’re not creating any new pillars; you’re taking a long, hard look at your business and assessing what are the most attractive features of your offer to talent.  It’s all done in the most engaging way possible, through qualitative and quantitative research – as well as external benchmarking.

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