Last year, LinkedIn launched Bring In Your Parents (BIYP) Day. They not only encouraged their own employees to bring in their parents; but also encouraged organisations around the world to follow suit. Although only a pilot, over 15,000 individuals in offices right around the world took part.
Here’s what it felt like last year.
This year, it’s happening again on November 6th 2014. So is it a good idea or just a complete nightmare? Bring a parent, I’d love to accompany my kids to work one day – if they’d let me. It would make me feel proud, make me feel a bit closer to them, and hopefully help me understand more about what they are trying to do. For employers, it certainly seems like a good idea. It’s…
Good for engagement – it shows how much you value your employees and their family. It also brings people together, creates a great buzz in the office and makes people proud of what they do.
Good for attracting talent – it’s another great story that only shows what a good employer you are. Especially if you’re an early adopter.
Good for PR – BYIP promises to be much bigger this year, and there will be a lot of social buzz, on LinkedIn (naturally) as well as other platforms.
You can find out more and sign up here – www.biyp.linkedin.com
Will I be inviting my parents round? Why not. But if my dad so much as mentions my first day in junior school…